Pepsi

Brand Video 2022

A long project that demanded 100% of our energy, this was the case for this Brand Video made for Pepsi Chile and Caribbean Region where we produce a wide variety of visual adaptable material.

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Thanks to the result and credibility of projects like Crush Orange, Canada Dry, and Limón Soda gave us, Pepsi knocked on our door with a very interesting Brief, the opportunity to experiment and propose its visual material with the idea that it could be used in a different and modular way in its brand touch points throughout the year 2022-2023 following the brand's new global Brand Guidelines.

Grateful to the entire CCU Pepsi Chile team and PepsiCo for the Caribbean Region Teams for giving us the opportunity to co-create this project which we know the result will be made the most of.

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Development

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pepsi_scn_045_anim_039_bef_v01 pepsi_scn_045_anim_039_aft_v01
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Client
CCU Pepsi Chile.
PepsiCo Costa Rica.

Creative Direction
Dyne Studio.

Art Direction
Dyne Studio.

Animation
Dyne Studio.

3D Simulations
Alejandro Echeverry.
Dyne Studio.

3D Modeling
Nicolás Arce.

Rendering
Dyne Studio.

Postproduction
Dyne Studio.

Music Montages
Manifest It - NEFFEX
Free Me - NEFFEX

Chile

London

New York / EST

Los Angeles / PST

Headquarters

Santiago - Chile
(+56) 9 835 44088
(+56) 9 870 71365

Representation

London - England
Emesse LTD
Manuel Fuentes
(+44) 0 754 9292594

Partnership

New York City - USA Formato Studio
Nicolas Berzin
(+1) 646 867 3048